kimo
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New · Blended ROAS that reconciles with Stripe

Every click, all the way to revenue.

Kimo joins Search Console, GA4, your ad platforms, your product database and Stripe into one honest funnel. See which keywords, posts and campaigns create customers, not just clicks.

Try the live demoBook a demo
  • No tracking script
  • 15 min to first dashboard
  • Fictional demo data
Live simulation · fictional data

Plugs into the marketing stack you already have. No tracking script.

Google Search ConsoleGoogle Analytics 4Google AdsMeta AdsTikTok AdsSemrushMailchimpBrevoHubSpotPostgreSQLStripeShopify
Live demo

Watch a click turn into a customer.

This is the real Kimo interface, running on fictional data. Click around: switch ranges, sort keywords, flip attribution.

app.getkimo.com / marketing / acquisition-funnel
Acquisition funnel
4 sources joined · refreshed hourly
Search impressionsGoogle Search Console1,630,024
4.7%conversion
VisitorsGoogle Analytics 476,677
3.5%conversion
SignupsPostgreSQL2,676
13.1%conversion
Paying customersStripe351
Signups by channelHover a segment
Organic search
Paid search
Social
Email
Referral
Latest conversions
Waiting for the next signup…
Keywords that convert
Search Console × signups, last 28 days
KeywordPositionClicksSignups28-day clicks
data dashboard for startups/solutions/startups2.10.51,50959
connect stripe to postgres/guides/stripe-postgres1.41.754931
search console dashboard/templates/search-console4.60.656329
ga4 alternative/compare/ga48.91.053228
mrr calculator/tools/mrr-calculator3.10.245424
marketing funnel analytics/products/marketing3.81.355617
saas metrics template/templates/saas-metrics6.20.32799
seo reporting tool/products/marketing/seo11.31.23439
kpi tracking software/solutions/kpi-tracking14.21.31625
bigquery marketing dashboard/guides/bigquery-marketing7.40.7824
Want the full app, with Ask Kimo and dashboards?Open the live demo
Command center

One dashboard. Every channel.

Fifteen tabs on Monday morning become one live screen, joined to signups and revenue so every number answers the same question: what grew the business?

  • Social, SEO, paid, email and press side by side, one definition of reach, spend and revenue.
  • MER and blended CAC computed on Stripe revenue, not on what each ad platform claims.
  • AI-search visibility: track how often ChatGPT, Perplexity and Gemini cite you.
  • Kimo flags anomalies across channels and explains them in plain English.
Open the command centerUse the template
Whitepaper: Unified marketing measurement
kimo · Command center · last 28 days
Live
Spend
$0
Signups
0
Revenue
$0
  • Instagram: 46.8k
  • TikTok: 1.9M views
  • LinkedIn: 4.9% ER
  • YouTube: 274k views
  • X: 1.4M impr.
  • Facebook: 31.2k
  • Pinterest: 23k clicks
  • Threads: 6.9k
  • Search Console: 147k clicks
  • GA4: 319k visits
  • Google Ads: 4.6× ROAS
  • Meta Ads: 3.4× ROAS
  • LinkedIn Ads: 2.1× ROAS
  • Mailchimp: 41.8% open
  • Press: 27% SoV
Marketing efficiency ratio · weekly4.31×

Kimo: LinkedIn organic now converts better than any paid social channel. Boost the carousel?

Illustrative workspace with fictional data.

How it works

From five tabs to one funnel, in an afternoon.

No data engineer, no tracking script, no six-week BI project. Three steps and you’re looking at revenue by keyword.

  1. 1

    Plug in your stack

    OAuth into Search Console, GA4 and your ad accounts. Add a read-only user on Postgres. Nothing to install on your site.

    • 12 marketing connectors
    • Read-only by default
  2. 2

    Kimo stitches the funnel

    Queries meet landing pages, sessions meet signups, signups meet Stripe customers, matched on UTM, user id and a salted email hash.

    query⋈
    session⋈
    signup⋈
    MRR
    • Pre-built funnel model
    • Every join is editable
  3. 3

    Move budget, same afternoon

    Dashboards, alerts and Ask Kimo tell you what to double down on, in plain English, with the numbers to back it up.

    Kimogrowth · 09:00

    Organic signups +18% this week, led by /compare/ga4. Meta prospecting CAC is up to $211, worth a look.

    👍 4👀 2
    • Slack & email digests
    • Ask in plain English
What you get

Six answers your dashboards never gave you.

Built for SEO leads, performance marketers, content teams and lifecycle owners. Every card below is interactive.

SEO

Keywords ranked by revenue

Every Search Console query, joined to the signups and MRR it produced. Find the 20 keywords that pay for your content team.

Explore the feature: Keywords ranked by revenue
SEO · Keywords ranked by revenue · 28 days
QueryPos.Clicks, 28dSignupsMRR
data dashboard for startups
/solutions/startups
2.1down0.559$8,673
connect stripe to postgres
/guides/stripe-postgres
1.4up1.731$4,557
search console dashboard
/templates/search-console
4.6down0.629$4,263
ga4 alternative
/compare/ga4
8.9down1.028$4,116
Paid

Blended ROAS you can defend

Spend from Google Ads, Meta and TikTok against real Stripe revenue, deduplicated. Not three platforms claiming the same sale.

Explore the feature: Blended ROAS you can defend
Paid · Blended ROAS · last 30 days
Blended ROAS
3.1×on $103.1K spend
  • Google
    3.7×
  • Meta
    3.1×
  • TikTok
    2.2×
  • LinkedIn
    1.3×
Platforms claim $190.6K more revenue than Stripe received. Kimo counts each customer once, net of refunds. Line = break-even (1×).
Attribution

Five attribution models, one click

First touch, last touch, linear, position-based, time decay. Switch the model and every chart re-computes instantly.

Explore the feature: Five attribution models, one click
Attribution · 1,106 paying customers · 30-day lookback
  • Organic search48%
  • Paid search22%
  • Paid social16%
  • Email4%
  • Referral10%
Share of paying customers credited · demo data
Content

Content decay radar

Posts that slip in position or CTR for three weeks are flagged, with the queries responsible and a refresh priority.

Explore the feature: Content decay radar
Content · Decay radar · 8 weeks
  • /guides/stripe-postgres
    “connect stripe to postgres” 1.4 → 4.8
    $3,920
    MRR at risk
  • /blog/utm-naming
    “utm naming convention” 2.1 → 5.6
    $2,310
    MRR at risk
  • /templates/kpi-dashboard
    “kpi dashboard template” 3.2 → 6.1
    $1,640
    MRR at risk
Decay = 3+ weeks of falling position or CTRRefresh queue
Lifecycle

Emails that move upgrades

Mailchimp and Brevo sends joined to activation and Stripe upgrades. Know which onboarding email actually converts.

Explore the feature: Emails that move upgrades
Lifecycle · Upgrades by onboarding email
Received the emailHoldout group
Best
Welcome
First dashboard
Invite your team
Trial ending
Case study
Upgrades within 14 days · Stripe · demo data
AI

Ask Kimo anything

"Which posts drove paid signups last quarter?" Kimo writes the query, draws the chart and shows its work.

Explore the feature: Ask Kimo anything
Ask Kimo
Uses certified metrics
See all 15 features

Median results after six months · Kimo Marketing teams

Signups from organic
+0%
Signups from organic
Median after 6 months acting on keyword-to-revenue data.
Blended CAC
−0%
Blended CAC
By moving spend away from campaigns with no paying customers.
Saved every week
0 h
Saved every week
No more Monday-morning CSV exports from five tools.
To first dashboard
0 min
To first dashboard
Connect, pick a template, share. No SQL required.
Customer stories

Growth teams that stopped guessing.

Four teams, four very different funnels, one habit: they move budget based on paying customers.

All marketing stories
Series B SaaS · Western EuropeB2B SaaS
+41%
trial signups from organic

A B2B SaaS company tied every blog post to pipeline in 9 days.

Our blog used to be a cost center in every budget meeting. Now it has its own MRR line, and the content team has a seat at the planning table.
HGHead of GrowthGrowth team, Series B SaaS · Western Europe
Read the story
Seasonal e-commerce brand · BeneluxE-commerce
3.4×
blended ROAS, up from 2.1×

A seasonal e-commerce brand cut wasted ad spend by a third.

Meta, Google and TikTok all claimed the same orders. Kimo reconciled spend against Shopify and Stripe, and we paused a third of our campaigns in one afternoon.
PMPerformance marketing leadGrowth team, Seasonal e-commerce brand · Benelux
Read the story
Independent digital publisher · UKMedia & publishing
-62%
time spent on weekly reporting

A digital publisher replaced 14 spreadsheets with one funnel.

Fourteen spreadsheets, one Monday ritual, zero trust. We replaced all of it with one funnel and a Slack digest people actually read.
ADAudience directorAudience team, Independent digital publisher · UK
Read the story
DTC home & lifestyle brand · EuropeE-commerce (DTC)
9 → 1
channel reports replaced by one view

A DTC brand replaced nine channel reports with one marketing dashboard.

We used to bring nine decks to Monday and leave with nine opinions. Now there is one screen, and the only debate is where the next euro goes.
HMHead of MarketingMarketing team, DTC home & lifestyle brand · Europe
Read the story

Stories are anonymized. Names, logos and identifying details have been removed.

Use cases

Pick a play. It comes with the model.

Each use case ships with its data model, dashboard and alerts, ready on your own sources.

Browse all use cases
Integrations

Your whole funnel, one OAuth click at a time.

Search, analytics, ads, lifecycle and revenue. Read-only access, revocable any time, historical backfill included.

All 57 integrationsSearch Console setup
Pricing

Start free. Upgrade when the funnel pays for it.

Every plan includes the funnel model, Ask Kimo and real connectors. Illustrative demo pricing, billed annually.

  • Free

    One funnel, your own data, forever free.

    $0/ month
    • 3 connectors, daily sync
    • 50 Ask Kimo questions / mo
  • Most popular

    Pro

    For founders and lean growth teams.

    $49/ month
    • 15 connectors, hourly sync
    • Attribution models & alerts

  • Business

    For marketing teams that report to a CFO.

    $289/ month
    • All 57 connectors, 15-min sync
    • Certified metrics

  • Enterprise

    Scale, SSO and a named data engineer.

    Custom
    • Streaming & custom volumes
    • SSO / SCIM, audit log
See plans & pricingCompare features
Marketing resources

Measure every channel, from one place

Playbooks for unified reporting across social, search, paid, email, PR and AI-search visibility, with the sources behind every benchmark.

RSSAll Marketing resources
Whitepaper24 pages

One View of Marketing

Unified measurement across social, search, paid and earned media, in the age of AI search.

Read
GuidesWhitepapersTemplatesGlossary
FAQ

Questions marketers ask us

Straight answers. Anything else, ask Kimo in the live demo or book a call.

No. Kimo reads from the tools you already use: Search Console, GA4, your ad platforms, your product database and Stripe. Nothing new runs on your website, and nothing slows it down.

Find out which clicks become customers.

Open the live demo with fictional data, or let us wire up your own stack on a 30-minute call.

Book a demoTry the live demo
  • Read-only access
  • EU hosting, GDPR-ready
  • No tracking script
  • Human support in 4h